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Category Archives: Volume 4, Issue 4

Volume 4, Issue 4

01-May-15

Volume 4, Issue 4 Impact Factor 3.582 1) Transforming Business: A Case Study of A to Z Advertising. Author’s Details:(1)Dr. Jitender Kumar-Assistant professor, Department of Management Studies, Deenbandhu Chhotu Ram University of science & Technology Murthal (Sonipat)(2)Dr. Rahul Swami-Assistant professor, ICFAI Business School, The ICFAI University, Jaipur Abstract: This case is about Mr. Avinash Gupta who […]